Midland Glass & Aluminium

Midland Glass & Aluminium

Midland Glass and Aluminium is a leading provider of high-quality glass and aluminium solutions in Australia. Specializing in both residential and commercial services, they offer an extensive range of products, including custom glass installations, window repairs, shower screens, and aluminium doors. With a commitment to delivering exceptional craftsmanship and superior customer service, Midland Glass and Aluminium has earned a reputation for being a trusted and reliable provider of glass and aluminium products.

Client
Midland Glass & Aluminium
Services
Glass repair service
Year
2024
Roles
Local SEO, Google Ads and Social Media Marketing

Overview

At Online Marketing Genius (OMG), we partnered with Midland Glass and Aluminium to elevate their online presence and drive qualified traffic to their website.

Scope of Work

  • Local & Organic SEO: We optimized their website and content to help Midland Glass and Aluminium rank higher in local search results for glass and aluminium-related services. Our focus was on improving their local visibility and driving organic traffic to the site.

  • Google Ads: OMG developed and managed targeted Google Ads campaigns aimed at attracting high-intent customers searching for glass and aluminium solutions. The campaigns were designed to increase website visits, generate leads, and boost sales.

  • Social Media Marketing: We crafted a social media marketing strategy for Midland Glass and Aluminium to promote their range of products and services, highlight successful projects, and build their brand presence on platforms like Facebook and Instagram.

Results

The digital marketing initiatives delivered measurable results for Midland Glass and Aluminium:

  • Increased Local Visibility:
    Through local SEO optimization and Google My Business management, Midland Glass and Aluminium experienced improved local search rankings, making it easier for local customers to find them when searching for glass and aluminium services.

  • More Quality Leads:
    Our targeted Google Ads campaigns successfully generated more leads and inquiries from individuals and businesses looking for glass installations and aluminium solutions, contributing to an increase in sales and revenue.

  • Enhanced Social Media Engagement:
    The social media campaigns resulted in higher engagement on Facebook and Instagram, with more followers, likes, and interactions. These efforts helped Midland Glass and Aluminium connect with the local community and showcase their products and services.

  • Stronger Organic Rankings:
    Through content optimization and targeted SEO efforts, Midland Glass and Aluminium saw a significant improvement in their organic search rankings for keywords like “glass repair,” “custom glass installation,” and “aluminium doors,” leading to an increase in organic traffic.

Final
Thoughts

In summary, an exclusive digital marketing partnership offers a wealth of benefits, such as tailored strategies, increased confidentiality, a genuine partnership approach, and strategic long-term planning. For businesses aiming to gain a competitive advantage, selecting OMG as your exclusive agency could be the catalyst for achieving remarkable growth and success in the digital landscape.